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J.P. Morgan Self-Directed
Capital at risk · T&Cs apply
Choosing between J.P. Morgan Self-Directed and Longbridge depends on your trading style, preferred markets, and budget. J.P. Morgan Self-Directed is headquartered in New York, USA, while Longbridge operates from Hong Kong. J.P. Morgan Self-Directed has the longer track record, established in 2018, compared to Longbridge which was founded in 2019. This in-depth comparison covers regulation, fees, platforms, markets, and overall ratings to help you decide which broker is the better fit in 2026.
J.P. Morgan Self-Directed
Longbridge
| J.P. Morgan Self-Directed | Longbridge | |
|---|---|---|
| BrokerRank Score | 3.4/5 ✓ | 3.4/5 |
| Min. Deposit | $0 | $0 |
| Spread from | 0 pips | 0 pips |
| Max Leverage | 1:1 | 1:5 ✓ |
| Regulation | SEC, FINRA | SFC, MAS |
| Platforms | Proprietary Mobile, Proprietary Web | Proprietary Web, Proprietary Mobile |
J.P. Morgan Self-Directed (3.4/5) and Longbridge (3.4/5) are closely matched. J.P. Morgan Self-Directed has lower spreads; the better pick depends on your priorities.
See full side-by-side comparison belowJ.P. Morgan Self-Directed
Longbridge
J.P. Morgan Self-Directed
Longbridge
J.P. Morgan Self-Directed holds licences from SEC, FINRA. Longbridge is regulated by MAS, SFC.
Both brokers offer access to Stocks, Etf markets. J.P. Morgan Self-Directed additionally covers Crypto. Longbridge adds Options, Indices.
J.P. Morgan Self-Directed supports Proprietary Mobile, Proprietary Web. Longbridge offers Proprietary Web, Proprietary Mobile. Both brokers are available on Proprietary Mobile, Proprietary Web.
J.P. Morgan Self-Directed requires no minimum deposit, while Longbridge sets no minimum deposit. This makes J.P. Morgan Self-Directed accessible to traders with any budget.
BrokerRank scores J.P. Morgan Self-Directed at 3.37/5 and Longbridge at 3.36/5, based on 50+ data points covering regulation, fees, platforms, markets, and user experience. J.P. Morgan Self-Directed leads overall with a marginal advantage.
J.P. Morgan Self-Directed
3.4/5
Choose J.P. Morgan Self-Directed if you want…
Longbridge
3.4/5
Choose Longbridge if you want…
J.P. Morgan Self-Directed (3.4/5) and Longbridge (3.4/5) are closely matched on our independent rating scale. The better choice depends on your priorities — fees, regulation, platforms, or available markets. See the full comparison above.
J.P. Morgan Self-Directed offers spreads from 0 pips, while Longbridge starts at 0 pips. Check the fees section above for a full breakdown.
J.P. Morgan Self-Directed requires a minimum deposit of $0. Longbridge requires $0.
J.P. Morgan Self-Directed is regulated by SEC, FINRA, while Longbridge holds licences from SFC, MAS.
J.P. Morgan Self-Directed supports Proprietary Mobile, Proprietary Web. Longbridge supports Proprietary Web, Proprietary Mobile.
Yes, you can hold accounts at multiple brokers simultaneously. Many traders diversify across platforms to access different markets and tools.
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Trading involves risk. Past performance is not indicative of future results. Capital at risk. Full risk disclosure.